The Grand Reopening of Robinson Club Jandía Playa
On December 6, 2018, marked a momentous occasion for both tourists and locals in the region, as Robinson Club Jandía Playa was ceremoniously reopened. With its revamped ten-story structure and 140 well-appointed rooms facing the breathtaking Sotavento beaches, the hotel stands as a testament to both history and progress in the heart of Jandía.
A Historical Perspective
The Robinson Club Jandía Playa holds a special place in the region’s tourism narrative. First opened in the late 1960s, it paved the way for sustainable tourism that would not only cater to visitors but also invigorate the local economy. In a speech during the reopening ceremony, Blas Acosta, the Regional Minister of Tourism, mentioned how the establishment played a crucial role in lifting a community out of stagnation. He highlighted the ways in which tourism diversified the economy, offering countless opportunities for residents, enabling their children to step into positions of leadership within local institutions.
The Significance of the Renovation
With more than €20 million invested into the remodel, the newly renovated Robinson Club has elevated its status to a prestigious four-star venue. This extensive renovation is part of a broader modernization plan for Morro Jable, a project that began a year prior and was marked by significant events such as the demolition of the old tower and the laying of the first stone for the new building. The hotel, which has retained its original charm while embracing modern facilities, is better equipped to meet the demands of today’s discerning travelers.
Upgraded Amenities
The renovations were not just superficial; they brought with them a plethora of upgraded amenities designed to enhance guest experiences. The new structure features a total of 140 rooms, including 114 doubles and 26 luxurious suites, providing a range of accommodations to suit various preferences. Additionally, guests can now enjoy a brand-new restaurant complete with a terrace that accommodates 180 diners. A chic chill-out area adds an extra layer of relaxation, making the hotel an enticing destination for both leisure and dining.
A Legacy of Hospitality
Robinson Club Jandía Playa is more than just a hotel; it is infused with history and legacy. It opened its doors to the local tourism market in the late 1960s, primarily attracting German visitors, a trend that continues to this day. Among its esteemed guests is Willy Brandt, the former Chancellor of Germany, who famously celebrated Christmas and New Year’s at the club in 1972-73, gazing out at the vast Atlantic Ocean.
The Community Connection
The impact of the Robinson Club extends beyond its walls. Local leaders, including Marcial Morales, the president, and Rafael Perdomo, the mayor of Pájara, emphasized the establishment’s role in community development during the reopening ceremony. The club has served as a training ground for hospitality professionals, creating jobs and educational opportunities that uplift the local workforce. With a history of nurturing talent, it has helped generations of locals gain valuable skills and experience.
As the Robinson Club Jandía Playa welcomes guests once again, it stands as a proud monument not only of luxury and relaxation but also of community resilience and growth. Visitors can expect an experience steeped in history, enriched by modern comforts, and supported by a community dedicated to sustainable tourism and hospitality.

