Empowering Fuerteventura’s Tourism Sector Through Digital Training
El Cabildo de Fuerteventura, through its innovative training program “Charlas y Cursos de Formación Conecta y Crece Digital,” is taking significant strides to enhance the technological capabilities of the island’s tourism sector. From November 21 to 23, 2025, a specialized course titled “Digitalization in Local Tourism” will take place in the picturesque town of Morro Jable. This course is tailor-made for professionals, entrepreneurs, and community members eager to enhance their digital skills specifically within the tourism industry.
The Need for Digital Competence in Tourism
As the world rapidly shifts towards digitalization, the tourism sector finds itself at a transformative crossroads. The COVID-19 pandemic highlighted the urgent need for the tourism industry to adapt to new technological realities. This course aims to provide participants with practical skills and knowledge, ensuring that Fuerteventura’s tourism professionals can remain competitive and innovative in an ever-evolving landscape.
Course Highlights and Content
The curriculum of the “Digitalization in Local Tourism” course focuses on several critical areas. Participants will dive deep into digital management of tourist apartments, showcasing platforms such as Airbnb, Booking, and Channel Managers. Key topics to be covered include:
- Optimizing Processes: Using automation tools to streamline operations and enhance visitor experiences.
- Hands-On Workshops: The course combines theoretical sessions with practical workshops, bridging the gap between knowledge and real-world application.
- Networking Opportunities: Participants will have the chance to connect with other tourism professionals and exchange ideas.
This multifaceted approach ensures that attendees leave not just with theoretical knowledge but also with applicable skills tailored to their professional activities.
Insights from Leadership
Carmen Alonso Saavedra, the Minister of New Technologies at the Cabildo, underscores the strategic significance of this initiative. She emphasizes, “This course is a crucial opportunity for the tourism sector in Fuerteventura to advance its digital transformation. By leveraging technological tools that enhance management and competitiveness, we are fostering a digitally inclusive environment. We firmly believe that the future of tourism lies in innovation, enabling local professionals and entrepreneurs to meet digital challenges head-on. This empowers them to promote a more sustainable and efficient tourism model.”
Comprehensive Training Series
The “Digitalization in Local Tourism” course is part of a broader initiative consisting of six talks and six practical courses. These cover various topics, including:
- Artificial Intelligence
- Social Media Strategies
- Cybersecurity Practices
- Digital Entrepreneurship
- Collaborative Tools
This extensive training program not only seeks to reduce the digital divide but also aims to strengthen the local professional fabric and contribute to the sustainable development of the majorera economy via accessible, high-quality technological training.
Registration Information
Those interested in participating in the course can sign up for free via the official Cabildo website: www.cabildofuer.es. Whether you are a seasoned tourism professional or a newcomer, this opportunity is designed for anyone looking to embrace the digital future of the industry.
By equipping Fuerteventura’s tourism professionals with the necessary digital skills, the “Digitalization in Local Tourism” course represents a significant step towards a more innovative and competitive tourism landscape on the island.
