The Revitalization of Jandía Playa: A New Era for Robinson Club
A Significant Investment for Heritage
Robinson Club, a renowned German hotel chain, is set to make waves in the tourism sector with a €22 million investment aimed at refurbishing the iconic Jandía Playa hotel. Located in Morro Jable, Fuerteventura, this landmark resort boasts a history stretching back to its opening in October 1968. As the second hotel built in this thriving tourist area—following the Casa Atlántica two years prior—Jandía Playa holds a special place in the hearts of many. The renovation work is slated to commence in January 2018 and will elevate the hotel to a prestigious four-star category.
Enhancing Guest Experience and Amenities
The planned renovations are extensive and ambitious. Among the exciting upgrades, the hotel will introduce 149 newly constructed rooms, each boasting a spacious 39 square meters, alongside two luxurious duplexes measuring 165 square meters each. A highlight of the project is the proposed sky bar, complete with a swimming pool positioned approximately 40 meters above ground, offering breathtaking views of the surrounding landscape.
In addition to the new accommodations, the renovation will revamp the main restaurant and the pool bar, construct a brand-new swimming pool, and include modern conference facilities. These improvements aim to enhance the overall guest experience significantly, making Jandía Playa not just a place to stay, but a comprehensive vacation destination.
Commitment to Sustainability
Robinson Club Jandía Playa is noteworthy for being the first international hotel to receive DGNB certification from the German Sustainable Building Council. This commitment to sustainable practices underscores the hotel’s dedication to eco-friendly initiatives. The establishment was also honored with the Gold Beaches award at Fuerteventura’s Distinguished Tourism Gala in 2013, highlighting its excellence in hospitality and service.
A Historical Legacy
The origins of the Jandía Playa hotel are deeply tied to the vision of its founding families—Catalina Rivero, Andrés García, and Rolf Bruns—who saw potential in Fuerteventura back in 1965. Their gamble paid off with the hotel’s completion in 1968, which paved the way for tourism as we know it today. The partnership with TUI, which coined the term “Robinson,” transformed the hotel into an adventurous family getaway, reminiscent of the island-life dichotomy found in Daniel Defoe’s classic novel.
Cultural Significance and Community Impact
The Robinson Club has played a vital role in the local community throughout the decades. It has not only been a source of employment but has also provided training to numerous families in Morro Jable. The impact of its operations has equipped parents with the skills needed to support their families, thus embedding the hotel deeply into the community fabric.
Local leaders have expressed strong support for the renovation. Blas Acosta, the island’s Tourism Councillor, lauded the decision to rehabilitate Jandía Playa, emphasizing its historical significance for the Morro Jable community. The project is viewed as a source of pride for local politicians, knowing its influence on the area’s economy and culture.
Rafael Perdomo, the Mayor of Pájara, highlighted that the renovation aims not just to update the physical structure but to improve the building’s overall appearance and conditions, responding to the needs of both guests and the local population. The tower, recognized as the most emblematic structure in Jandía, is set to receive a complete transformation.
Ongoing Legacy of Innovation
The ongoing relationship between Robinson Club and Fuerteventura spans 49 years, during which they have continuously evolved to meet the demands of modern tourists while honoring their rich heritage. This renovation is a continuation of that legacy—an investment in not only a building but also in the future of family vacations on the island.
As these changes unfold, they promise to create a new chapter for Robinson Club Jandía Playa, making it a draw for travelers seeking both adventure and relaxation in one of the most beautiful places in the world.
