Revitalizing Fuerteventura: Sustainable Tourism Initiatives
On a vibrant Thursday, the Secretary of State for Tourism, Rosario Sánchez, made her way to the picturesque island of Fuerteventura. Her visit came with a purpose: to witness firsthand the impressive progress being made on various sustainability projects aimed at transforming the island’s tourism model. With substantial funding allocated from the Next Generation funds of the Recovery, Transformation, and Resilience Plan of the Spanish government, Fuerteventura stands to benefit from a significant investment of 18.7 million euros dedicated to these transformative initiatives.
Key Meetings and Discussions
Upon her arrival, Sánchez was warmly greeted at the Cabildo Insular by prominent local leaders, including President Lola García and Tourism Councillor Marlene Figueroa, among others. This meeting set the stage for a collaborative discussion on Fuerteventura’s ambitious plans to enhance its tourism sector. Following these discussions, Sánchez visited two noteworthy projects that exemplify the island’s commitment to sustainable tourism.
Projects that Make a Difference
One of the highlights of her visit was the rehabilitation of the protected landscape of Vallebrón in the municipality of Puerto del Rosario. This project, which preserves a traditional agrarian system, has received an investment of over 667,000 euros. Such initiatives not only safeguard Fuerteventura’s natural beauty but also promote ecological tourism, drawing visitors who value sustainability.
Additionally, she toured the rehabilitated market at the Casa del Coronel in La Oliva, a restoration effort that has recently been completed with an investment of 257,582 euros. This project not only revives a historical site but also enriches the cultural experience for tourists, blending the island’s history with modern tourism practices.
The “Fuerte por Naturaleza” Plan
These initiatives are part of the larger Tourist Sustainability Plan in Destinations (PSTD), which aims to foster sustainable practices within the tourism sector. The overarching plan, titled “Fuerte por Naturaleza,” boasts an impressive total investment of 9.1 million euros. Furthermore, there are two additional PSTD projects underway in the municipalities of La Oliva and Pájara, with earmarked funds of 6 million and 2 million euros respectively. Such comprehensive investment reflects a robust commitment to sustainable development.
Unprecedented Investment in Tourism
Rosario Sánchez emphasized the historical significance of these financial commitments, stating, “This represents the largest public investment ever made in Spain for tourism, including in the island of Fuerteventura.” The scale and scope of these investments are designed not only to enhance infrastructure but also to reshape the very nature of tourism, ensuring it aligns with modern ecological and community-friendly practices.
Support Beyond Infrastructure
In addition to the PSTD projects, various funding opportunities have also been extended to municipalities and small to medium enterprises across the island. These funds focus on vital areas like digitalization, diversifying tourism offerings, and improving energy efficiency. Sánchez highlighted that the cumulative investment across the Canary Islands amounts to over 297 million euros, showcasing the region’s proactive approach to seizing the opportunities presented by the Next Generation funds.
A Collaborative Governance Model
Throughout her visit, Sánchez reflected on the collaborative efforts between the Spanish government, local authorities, and various stakeholders. “Both the Spanish government and the Ministry of Industry and Tourism have consistently supported regional and local administrations,” she noted. This unity is critical for maximizing the potential of the Next Generation funds, and it illustrates a model of multi-level governance that benefits all involved.
By weaving together these narratives of investment, sustainability, and collaboration, Fuerteventura’s tourism sector is on a promising path, aiming not only to attract tourists but also to provide them with experiences that honor and respect the natural and cultural fabric of the island. Through continued dedication and innovative practices, the island is well-positioned to thrive in the modern tourism landscape.

